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Rich Collins

Rich Collins is the product marketing manager for ARC® processors and subsystems at Synopsys. Rich has over 25 years of experience in embedded semiconductor R&D, product marketing, and business development, including 17 years at Motorola/Freescale before joining Synopsys. Rich holds a bachelor’s degree in electrical engineering from Duke University and an MBA from Duke University’s Fuqua School of Business.

Posts by Rich Collins:


Customer Spotlight: Neuchips Tapes Out Groundbreaking AI Accelerator

See how virtual prototyping, chip verification, and EDA tools helped Neuchips design an AI accelerator chip for the deep learning recommendation model (DLRM).

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Posted in Artificial Intelligence, Customer Spotlight, IP, Verification


Upping the Safety Game Plan for Automotive SoCs

Learn how ASIL-certified EDA tools help automotive designers create safe, secure, and reliable Advanced Driver Assistance Systems (ADAS) for smart vehicles.

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Posted in Automotive, IP