If you are British or are an aficionado of British TV, you will be familiar with the TV series ‘Doctor Who’. If you’re both, and like me, of a certain age, you may recall a childhood of watching this show from behind the sofa. It’s the longest running science-fiction TV show in the world and it’s scary. One of the key props in the story is the Tardis, a time-machine disguised as an old-fashioned Police Telephone Box. (It’s a long story why it’s a rather incongruous Police Box.) The Tardis allows the good Doctor to travel back & forwards in time. As I look at the Embedded Software industry today, I was thinking, what if I accompanied the Doctor back to ten years ago. How did the industry look compared to now? How would it look ten years into the future?