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The Listening Post
  • About

    In the technology era, there are a million-and-one ways to connect with the world. With a million-and-one different needs and personalities, it is difficult to choose just one channel that will allow us to most effectively listen to and communicate with our customers and partners.

    Through the wisdom of experts and research by the authors, The Listening Post offers insights into a variety of aspects of today’s communication with a more specific focus on communicating effectively G2G (geek-to-geek).

  • About the Authors

    Darcy Pierce

    I’m actually just a kid trapped in a semi-adult body, I love cartoons, coloring and mac and cheese. I enjoy listening to Claire de Lune while taking ballet classes, but at the same time, a well-tuned muscle car is like music to my ears. I thrive on opportunities to spin what others find to be completely boring (or overly technical like microchips) into exciting and engaging marketing programs, because of this, Synopsys is my Disneyland and social media is my platform.

    Geeky Confession: I secretly love math and numbers. I can recall phone numbers after only a short glance, and for some reason find it necessary to memorize my credit card numbers.

    Hannah Watanabe

    The “jaw-dropper” fact that most people are surprised to learn is that I was homeschooled K-12. I have never regretted this, and in the end, I am still just your everyday California girl—can’t get enough beach or sun. Whether it’s a day trip to Santa Cruz, a weekend in L.A., or an adventure on the other side of the world, I love to travel. My favorite outdoor activity is camping, and my true love is tap dancing. Other than social media, my passion is working with children because I’m reminded of the days when a crisis was not getting a second cup of animal crackers at snack time.

    Geeky Confession: I occasionally spend an hour clicking on the ads on my Facebook page trying to figure out why they are targeting me. Then, I enter keywords into my profile in an attempt to capture ads that I’m actually interested in.

  • Archives

Connecting Dots

Posted by rick jamison on November 9th, 2009

Some dots were never meant to be connected. But doing exactly that — taking a bunch of “dots” from one field of interest and applying them to another — is often a door opener to valuable new insights and ideas.

More often than not, a simple shift in context is all it takes to realize the benefits.

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I did a Google search over the weekend, for example, on “Bauhaus Design Principles” to refresh how I’ve been thinking about the layout of PowerPoint slides. One of the search results was a paper titled Photoshop Album 2.0: Ten Design Principles from Outside the Software Industry by Johnnie Manzari. Reading through the principles, I let my mind wander to other topics where these ideas might also apply — and apparently found the experience rewarding enough to blog about it.

Here are the principles:

  1. Success or failure is in the interpretation of the problem
  2. Make the most from the least
  3. Use symbols and relationships to unlock beauty and elegance
  4. Cut the noise
  5. Prevent graphic style from overtaking the presentation of data
  6. Make the difficult accessible
  7. Avoid long lines of horizontal text
  8. Be disciplined about the use of typefaces
  9. Use ornament cautiously and deliberately
  10. Fundamentally, be concerned with how, and not with what

From writing code to developing presentations to setting up a new blog or finding an interesting topic to tweet on, it’s interesting to notice how nuances can shift — or even take on new meaning — in relation to different contextual settings.

Clicking on another link in my search results, up came a quote from Harry S Truman: “The only thing new in the world is the history you don’t know.” And so it goes when combining Web surfing with an open mind.

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