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The Listening Post
  • About

    In the technology era, there are a million-and-one ways to connect with the world. With a million-and-one different needs and personalities, it is difficult to choose just one channel that will allow us to most effectively listen to and communicate with our customers and partners.

    Through the wisdom of experts and research by the authors, The Listening Post offers insights into a variety of aspects of today’s communication with a more specific focus on communicating effectively G2G (geek-to-geek).

  • About the Authors

    Darcy Pierce

    I’m actually just a kid trapped in a semi-adult body, I love cartoons, coloring and mac and cheese. I enjoy listening to Claire de Lune while taking ballet classes, but at the same time, a well-tuned muscle car is like music to my ears. I thrive on opportunities to spin what others find to be completely boring (or overly technical like microchips) into exciting and engaging marketing programs, because of this, Synopsys is my Disneyland and social media is my platform.

    Geeky Confession: I secretly love math and numbers. I can recall phone numbers after only a short glance, and for some reason find it necessary to memorize my credit card numbers.

    Hannah Watanabe

    The “jaw-dropper” fact that most people are surprised to learn is that I was homeschooled K-12. I have never regretted this, and in the end, I am still just your everyday California girl—can’t get enough beach or sun. Whether it’s a day trip to Santa Cruz, a weekend in L.A., or an adventure on the other side of the world, I love to travel. My favorite outdoor activity is camping, and my true love is tap dancing. Other than social media, my passion is working with children because I’m reminded of the days when a crisis was not getting a second cup of animal crackers at snack time.

    Geeky Confession: I occasionally spend an hour clicking on the ads on my Facebook page trying to figure out why they are targeting me. Then, I enter keywords into my profile in an attempt to capture ads that I’m actually interested in.

  • Archives

CyberWorld and Real World to Connect at DAC

Posted by rick jamison on July 17th, 2009

Measured by the timeline of human history, Social Media is a brand new phenomenon (for that matter, so is the entire Internet).

Social media is typically defined as the online technologies and practices that people use to share opinions, insights, experiences and perspectives with each other. Sounds a lot like how people interact in the real world as well as in cyberspace and that’s an important point. Social media might be new, but communication between people is ancient.

Blogs, forums and social media sites (such as Twitter, Facebook, YouTube, and LinkedIn) provide new conduits and cool user interfaces for people to interact, but the interactions themselves begin and end with individuals seeking to be known, to be heard and to participate in the communities that matter to us.

dac_preview

As the exhibit floor at DAC opens on Monday, July 27, Synopsys will provide a bridge between the cyber world with the “real” world by hosting Conversation Central, a series of 27 social media-related interactive sessions led by well-known EDA bloggers, social media experts, and experienced journalists. The bridge is the opportunity for DAC attendees to converse face-to-face with thought leaders many have only met through their Internet-based blogs.

We’ve invited well-known EDA bloggers such as JL Gray, Harry the ASIC Guy, Sean Murphy, Ron Wilson, John Blyler, Brian Fuller and John Cooley to host the 30-minute sessions. In addition, multiple Synopsys bloggers will participate in meet-and-greet sessions 12:30-1:00, Monday through Wednesday.

Conversation Central

The trucks bound for San Francisco next week loaded with everything needed to construct multiple trade show booths will include the components parts of a 14-foot Twitter Tower. What’s a Twitter Tower? Stop by the Synopsys Standards Booth 1016 to check it out: multiple 42″ plasma screens displaying real-time Twitter streams and other DAC-related content.

I will be hosting a session 5:30-6:00 Monday through Wednesday called “Competitors in Cyberspace: Why Be Friends?” All DAC attendees are invited to attend and participate, especially our competitors.

This will be the first time Synopsys has hosted this type of social media-focused event. In addition to the wisdom and interactive spontaneity of the actual conversations, our hope is that Conversation Central will also strengthen and enhance the connections between all who attend. Please join us!

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